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In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:

GigaOm
BloomReach Marketing Platform Aims to Expose Your Best Content in Organic ...
Search Engine Watch
by Miranda Miller, February 22, 2012 Comments Cloud marketing platform BloomReach has just announced their official launch, after three years operating under the radar out of Mountain View, California. Led by CEO and co-founder Raj de Datta, ...
BloomReach Introduces Suite of Services From Their Multi-Channel Cloud ...MarketWatch (press release)
BloomReach Launches to Solve the Multi-Billion Dollar Big Data Problem of the ...Marketwire (press release)
BloomReach Crunches Big Data To Deliver The Future Of SEO and SEMTechCrunch
New York Times (blog)
all 17 news articles »

Ambient Corporation Appoints Global Vice President of Sales and Marketing
MarketWatch (press release)
He brings a wealth of sales and marketing expertise garnered from his rich experience in a variety of vertical markets," said John J. Joyce. "This is going to be an exciting year for Ambient as we make significant investment in our sales and marketing ...

and more »

Los Angeles Times
Word of Mouth: 'Act of Valor' marketing poised to accomplish mission
Los Angeles Times
The studio has spent far more than that marketing the film about covert missions, including buying four Super Bowl Sunday spots and organizing a Hollywood premiere with a sky-diving Navy parachute team. The effort appears to be working.

and more »

OneIMS Hosted Online Marketing Seminar for Nonprofit Organizations
San Francisco Chronicle (press release)
As part of its ongoing efforts to help nonprofit organizations to enhance their online profiles, leading Chicago online marketing firm OneIMS once again teamed up with Google affiliate HandsOn Suburban Chicago to host an online marketing training ...

and more »

SoDA's Annual Outlook on Digital Marketing Released
San Francisco Chronicle (press release)
For the past four years, the Society of Digital Agencies (SoDA) has brought together some of the most influential thinkers in the digital marketing world to create a compilation of candid and thought-provoking perspectives about the future of the ...

and more »

Vibes and SPEED Hit the Road with Mobile Marketing
Sacramento Bee
22, 2012 -- /PRNewswire/ -- Vibes, a mobile marketing and technology company, today announced it kicked the results of SPEED's annual Barrett-Jackson Fantasy Bid automobile auction into high gear with a successful mobile marketing campaign.

and more »

Positive Trends in Fla.'s Housing Market in Jan. 2012
Sacramento Bee
22, 2012 /PRNewswire/ -- Florida's housing market reported gains in median sales prices and a reduced inventory of homes for sale in January, according to the latest housing data released by Florida RealtorsÂ®. "We're seeing positive signs of a ...

and more »

Mobile Marketing Watch
Mobile Marketing Association Forum New York, Announced for June 11-13, 2012
Sacramento Bee
By Mobile Marketing Association NEW YORK, Feb. 22, 2012 -- /PRNewswire/ -- The Mobile Marketing Association (MMA) today opened registration for The MMA Forum New York: The Mobile Experience, the premier North American Forum event of 2012.
Mobile Marketing Association Opens Registration for June's New York ForumMobile Marketing Watch

all 7 news articles »

Digital Marketing 2.0.Com: Where Big Ideas Meet Big Data
MarketWatch (press release)
Living in an era of ubiquitous digital devices is changing consumer behavior and, in turn, driving a paradigm shift in marketing. CMOs unanimously cite that they are underprepared to handle the data deluge generated by consumer interaction with digital ...

and more »

Applied Genetics Signs Marketing and Sales Agreement with Nutricion Avanzada
Bradenton Herald
22, 2012 â€” /PRNewswire/ -- GeneThera Inc. (OTCQB: GTHR) announced today that Applied Genetics; GeneThera's majority owned subsidiary, has entered in an exclusive marketing and sales agreement with Nutricion Avanzada SA to market GeneThera's ...

and more »

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